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January 2016
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A great example of an effective Facebook post using RealBird and Pablo together

Janie Coffey of Sotheby's in Jacksonville, Florida had a great Facebook post recently. It demonstrates how to use the recently integrated Pablo social media sharing tool effectively. See the screenshot below:


Why we like this post:

  • It uses  our recent integration with Pablo to create shareable listing picture with a quote overlaid: Famous or catchy quotes are popular on the Internet for quite some time, but it often make sense using them in marketing pieces as well. Some of the reasons include the fact that people spend more time staring at your photo with these quotes. If the quote resonates with them, they are more likely to share your post as well. It also provides a personal insight into your emotions and clients sense that and connect with you at a deeper level.
  • The post also links to the nicely designed RealBird property website using a dedicated street address domain name: Having a street address for your listing adds a high-level of professionally to your presentation. You can see it live at
  • She also "checks-in" at the property address as you can see it next to her name and hence branding the post with the for-sale listing address and increasing the focus of the attention even more.

Great job Janie! Thanks for letting us share your post.

Do you have an interesting and effective RealBird implementation to share? Just send us an email and we'll be glad to post about it as a case study!

-- The RealBird Team

Open House Syndication is Now Available for Your Listings on RealBird

Open-house-photo-1444676632488-26a136c45b9bYou asked for it and now we have it: We are now syndicating your open house dates together with your listing information to major real estate portals including Zillow, Trulia and many others. Just like before, simply enter your upcoming open house dates for your listings on RealBird and we'll take care of the rest.

For those of you who haven't used the open house option on RealBird yet, here is a quick overview:

  1. Login to RealBird
  2. Add your listing or locate the existing one on the listing management page
  3. Follow the "Open House Dates" link and under the "Add another open house date" section, enter a date, the start time and the end time and click the "Add" button
  4. Repeat Step 3 for as many dates as you wish to add

We hope you like this new addition. Happy marketing !

-- The RealBird Team

Create social media images from your listing photos for easy sharing

Pablo-Social-Media-SharingYour property photos on RealBird are now now also shareable social media images.

As a follow-up feature for the popular photo branding tool, you can now create social media shareables from your RealBird listing photos with a few clicks. We integrated the service called Pablo from Buffer within the RealBird member area. 

You can access this feature on the list of listings page and on the listing photo management page. Just click the "Create a social media listing photo" link, which will take you to the Pablo editor, which will be automatically pre-populated with your property picture.

From there on, you can create different sizes for different social media sites with custom overlays and download or share them right away. Pablo also offers you an optional browser extension for easy image sharing, but this is not required for theRealBird integration.

Pablo lists 10 fun ways to use the service on their blog


Give it a try and let us know what you think!