Caller ID is Now Available for the RealBird SMS Real Estate Marketing platform

SmsTwilio - the service powering the RealBird SMS marketing platform - has some amazing new features using 3rd party Add-ons and we added support for them in RealBird as well.  This is just a quick post about this update while we are working on the full announcement, should you want to start exploring it today.

One of the most useful add-ons is the caller ID lookup feature. With that, you can now receive name, address, emails and other public, non-confidential information about your prospect via service providers like Next Caller. These are all actionable information and will greatly enhance your marketing efforts and best of all, it is a low, per-lead cost, so you only pay for it when you actually receive new inquiries. 

For example, adding Next Caller's add-on to your Twilio account will cost only an additional 5 cents per lead. The standard rate is 1.5 cent per lead and for a total of 1.5+5=6.5 cents per SMS inquiry, you can have access to the clients name, gender, address and email if publicly available.

To add this feature:

  1. Visit your Twilio account's Add-on page
  2. Select the add-on and click "Install" (e.g. Advanced Caller ID by Next Caller)
  3. On the Configuration page of the add-on, under the "Use it" section, select the checkbox for "Incoming SMS Message" and click "Save" at the bottom of that page.

That's all. No changes are necessary in your RealBird account, assuming you already have the SMS platform configured.

We'll publish a more detailed tutorial for new RealBird members and in case you haven't setup the SMS platform yet. In the meantime, should you have questions, please do not hesitate to email or call us.

Important note: Caller ID and related data are provided by third parties via Twilio and RealBird in no way can guarantee accuracy. We are just forwarding that data provided by them to you. Please follow all local and federal regulations when marketing to your clients using these information.

Happy Marketing !

-- The RealBird Team

 


Using the RealBird branded property photo in a Craigslist ad

To follow up with our previous posts about the new RealBird branded listing photos tool, please see below an example of it combined with the RealBird SMS platform in a Craigslist ad.

Rare land with lots of potential in the heart of technology and luxury

The link of the Craigslist ad will expire eventually, but until then, you can view it online as well. 

Do you have an example of your usage of these RealBird services that we could share with others? 

 


Special Webinar: Setting up and using the RealBird SMS platform for lead generation

We received many emails and calls asking about details regarding the RealBird Texting/SMS platform, so we decided to hold a short, special webinar this Wednesday so we can better clarify how this capability is set up and ways to use it.  This webinar will be only about texting and related topics, so we expect it to last about 30 minutes. Participants will be able to ask questions of course.

WHEN: Wednesday, November 12, 2014 from 8:00 to 8:30  AM Pacific Time

To register, please use this link:

https://www1.gotomeeting.com/register/472162560


The amazingly affordable RealBird SMS lead capture system

RealBird SMS Marketing With Twilio

We have been promoting some new techniques for using the RealBird PRO platform with Twilio's SMS system for the last few days. To our surprise, many of our clients were not familiar with the incredibly low cost of this system.

So here is the cost breakdown:

For only $99 (RealBird PRO) + $20 (Twilio) = $119 / year,

you can market unlimited properties

and unlimited niche searches, links and forms and

receive up to 533 SMS leads
(and unlimited leads via email, web, social etc.)
 

That is, only 23 cents per lead !!!

Or, by using the industry standard 1% closing rate on leads, you get 5 clients for only $119 dollars,
i.e. your cost is only $23.80 per closed, commission paying client 

The numbers above demonstrate a ridiculously great return, the "only" job left is to make sure that you do generate enough leads with the system. See this page to learn what you can use the RealBird SMS AnyLink service for. We'll have more best practices posts and webinars coming up, but in the meantime, don't forget that you can use the SMS/text messaging platform, both on the street (e.g. with sign riders and stickers) and also online (e.g. text messaging call-for-actions on Craigslist, squeeze pages, tweets etc.)

Should you have questions, or need help with set up and lead generation, please don't hesitate to contact us.

-- The RealBird Team